The title of ‘Brand strategist’ is one that’s well worn in our industry.

But what is a brand strategist? How do you become one? And what’s their role in a modern agency environment?

In this episode of Behind the Brand we speak to Strategy Director Moensie Rossier. Listen in as Moensie shares her wisdom on the role and the industry – and gives a unique perspective on how she can benefit the organisations she works with.